Marketing training courses and schoolsTotal 600 training course(s)/program(s) at schools in United States.
Marketing Skills and Management programs, certificates, diplomas and degrees
Nir Eyal, Bestselling Author: How to Build Habit-Forming Products WorkshopCourse Format: Public Course / Instructor-Led / Open Enrollment V
In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products.
The first 10 people who sign up for regular tickets will receive autographed book by the author.
DISCOVER how companies create products people use every day.
FIND the secrets of building services customers love.
LEARN how designers can create products compelling enough to ",hook", users.
Bestselling Author of
",Hooked: How to Build Habit-Forming Products",
Consultant at NirAndFar.com
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford... [Read More]
Portfolio Building and Marketing WorkshopCourse Format: Public Course / Instructor-Led / Open Enrollment V
In this action-packed 4-Day learning event you will master the BUSINESS of creativity and learn proven strategies to build your business and thrive as a freelance artist! You&,#146,ll gain enormous confidence! Your professional network will grow by leaps and bounds, you&,#146,ll discover how to take advantage of job opportunities and you will walk away with solutions that ONLY Crystal can share with you.
The 4-day workshop teaches the business of freelancing to artists who desire to work behind-the-scenes in print, video, film and TV.
Learn how to build and arrange your portfolio, get agency representation, build attention grabbing marketing materials such as comp cards, business cards and a website. Connect with like minded people and get your most pressing questions answered by our Industry Experts Panel.
Mind Money Marketing WorkshopCourse Format: Public Course / Instructor-Led / Open Enrollment V
Every year, startup founders, entrepreneurs, business owners and marketing professionals attend the Mind Money Marketing Workshop to discover one thing onlyâ€?
",What,s Working NOW in Marketing",
FORGET EVERYTHING YOU THOUGHT YOU KNEW ABOUT MARKETING!
This happens only once a year.
We take concepts of behavioral and digital psychology and integrate it in marketing strategies to create breakthrough results in your marketing approach.
This workshop will HELP YOU DETERMINE which strategy to use to promote your message to its greatest advantage so that you make more sales, gain more clients, and share what you have to offer with the right market.
Learn what,s working NOW to promote your business through effective marketing.
Expect to be guided on exactly how to get leads, where to get them and how to qualify them.
Learn how to Convert qualified leads into cli... [Read More]
Sports MarketingCourse Format: Online / Virtual Classroom / Webinar
The nature and scope of applying marketing strategy and tactics in the sports marketing environment.
Agricultural Commodities MarketingCourse Format: Online / Virtual Classroom / Webinar
Agricultural marketing and agribusiness principles applied to current marketing problems relating to livestock and field and horticultural crops.
Agricultural MarketingCourse Format: Online / Virtual Classroom / Webinar V
This course is designed for students who want a better understanding key of agricultural marketing issues and concerns and who want to develop analytical skills used to evaluate different marketing problems and programs. The course includes the study of market structure, behavior and performance, including futures market and market games theory.
In this course, students:
â—?develop and understand the functions performed and appreciate the importance and complexity of the agricultural and food marketing system,
â—?develop an understanding of the basic working of the futures markets for speculators and hedgers, and how these are used by producers and firms to manage price risk, and
â—?apply the basic economic concepts and analytical tools to understand the market forces that affect prices and use these tools to evaluate markets, prices and current agricultural marketing issues.
This course helps refine students&,#146, abilities to thin... [Read More]
Tourism MarketingCourse Format: Online / Virtual Classroom / Webinar V
This course will provide students with an understanding of the marketing process as it applies to travel and tourism. While general concepts of marketing for travel and tourism are similar to the marketing of other products and services, the travel and tourism industry hs unique characteristics that create a variety of challenges and opportunities specific to and important for tourism marketing professionals.
Social Web MarketingCourse Format: Online / Virtual Classroom / Webinar V
This course is designed to provide an introductory overview of social web marketing. The growth of the World Wide Web has changed the way we approach marketing. Web marketing has a strong distinction over other forms of marketing, and it stands to be an important tool for the future. The topics covered in this course include social media, website management, content marketing, web analytics, and search engine optimization. This course features lectures, class discussions, and practical hands-on activities. You will need access to a computer (laptop) for this course.
Marketing (Certificate)Course Format: Online / Virtual Classroom / Webinar V
The Marketing Certificate provides students with a foundation in marketing and the opportunity to acquire additional understanding of marketing topics. The courses allow students to develop deeper knowledge in areas of interest, including sales management, consumer behavior, services marketing, and market research. The program should benefit current MBA students as well as business people seeking to gain additional marketing knowledge.
The certificate courses, taught by College of Business Department of Marketing professors, are designed to provide industry-specific knowledge relevant to working professionals seeking deeper knowledge and understanding in marketing and the impacts to the business environment.
Coursework builds on the MBA marketing material, as well as industry skill sets and knowledge. Classes are online with an emphasis on discussions and engagement with other students on marketing themes facing businesses today.
Digital MarketingCourse Format: Online / Virtual Classroom / Webinar V
Critically evaluate websites using marketing concepts, theories, and frameworks. â€˘Analyze digital marketing successes and failures. â€˘Be able to generate a social media marketing campaign. â€˘Develop a strategy to gaining more exposure (i.e., content, search engine optimization) on the World Wide Web. â€˘Understand how to acquire and use data (e.g., # of hits, whoâ€™s visiting, how long they are staying, etc.)
Strategic Selling for Business CustomersCourse Format: Online / Virtual Classroom / Webinar V
This course blends managerial and theoretical perspectives in an examination of sales strategies, sales tactics and best practices in professional selling. The primary context for the course is business-to-business (B2B) selling, although many of the course concepts are relevant for direct-to-consumer situations. The course examines the entire sales process, with particulate emphasis on relationship selling, planning and delivery of sales presentations, and trust building techniques.
Services MarketingCourse Format: Online / Virtual Classroom / Webinar V
This course focuses on two main subject areas. First, â€śAn overview of Services Marketing,â€?concentrates on defining services marketing and discusses fundamental concepts and strategies that differentiate the marketing of services from tangible goods. The essentials of creating a compelling customer experience are revealed. Due to the intangible nature of services, the bundle of benefits is encapsulated in the good itself. Services deliver the bundle of benefits through the experience that is created for the customer. Second â€śAssessing and Improving Service Delivery,â€?concentrates on customer satisfaction and service quality issues. Methods for tracking service failures and employee recovery efforts as well as ideas for developing customer retention and loyalty are also presented. The course concludes with strategies for creating a service culture.
Marketing Strategy and PlanningCourse Format: Public Course / Instructor-Led / Open Enrollment
Application of all marketing resources to create superior value for customers and economic profit for the business.
Marketing ManagementCourse Format: Public Course / Instructor-Led / Open Enrollment
Knowledge and skills to conduct customer and competitive analysis, segment markets and target attractive segments for product, pricing, distribution and promotion decisions.
Marketing (Master Degree)Course Format: Public Course / Instructor-Led / Open Enrollment V
Students working towards a specialization in Marketing review a set of strategies that help a business or organization understand and address the needs of its target market. These strategies, when used properly, help create and sustain value, improve customer satisfaction and loyalty, fend off competition, and maximize long-term profitability. All businesses or organizations can benefit from effective marketing - regardless of the products or services they offer or the industry they are in.
The Marketing specialization equips students with valuable knowledge and skills for a marketing career while also creating a broader understanding of business.
The Marketing specialization is geared towards MA and MBA students, and can be completed with 4 semester-equivalent courses (16 credits).
MarketingCourse Format: Public Course / Instructor-Led / Open Enrollment V
An overview of marketing with a focus on how to formulate marketing strategies and identify and evaluate strategy-based tactics in order to achieve organizational marketing goals. Topics include strategic market planning, market research and analysis, consumer behavior, market segmentation, targeting, and positioning, social marketing, and the marketing mix-product, price, distribution, promotion, and marketing communications.
Brandeis UniversityTraining Center/Campus:
Waltham, Massachusetts, United StatesPhone No.:
Social, Web and Marketing AnalyticsCourse Format: Online / Virtual Classroom / Webinar V
This course will provide an introduction to advanced analytics and measurement in the areas of social networking and media, web and marketing analytics. The topics covered include the history, tracking, performance, optimization, metrics, analysis, visualization, decision making, reporting and best practices in each of those three areas. E-commerce will also be covered as it relates to web and marketing.
New York, New York, United StatesPhone No.:
Personal Marketing and Demonstrating Value WorkshopCourse Format: Public Course / Instructor-Led / Open Enrollment V
After the workshop we,ll split into three-person teams to work on a personal marketing objective of your choosing. You,ll brainstorm, practice what you,ve learned and receive feedback. This will allow you to deepen what you,ve learned and ensure you,re able to apply it right away.
Guest experts TBA.
6:00-6:45 PM : Networking.
6:45-7:30 PM : Workshop.
7:30-7:45 PM : Break.
7:45-8:30 PM : Expert Q&,A.
We help business owners, founders and executives in challenging environments keep up and get ahead through personal mastery and leadership development.
About The Salon:
The TeamPossible Salon is a monthly workshop + panel discussion + networking event. Each workshop introduces a new tool or strategy that you can put to use in your daily life and creates a safe space to implement it immediately. Following the workshop, you,ll hear topic... [Read More]
Marketing StrategyCourse Format: Public Course / Instructor-Led / Open Enrollment V
Develops essential knowledge and skills for effectively planning, implementing, and controlling marketing activities of various organizations. Focus is not only on the application of basic marketing concepts and principles for managing an organizations marketing function but also on strategic decision making for achieving and sustaining competitive advantages in market.
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